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dm- drogerie "Become the face of dm"

dm- drogerie

Type of application: Photo contest

Target group: Women in Serbia,  18+

Goal: Promotion of products and services of dm-drogerie markt company. Increasing a number of fans as well as promoting the following brands: Maybelline, Max Factor, Rimmel, alverde and L’Oreal

Duration: 07.10.2013. -13.10.2013. (7 days)

Mechanism: Fans were asked to send one photo of their face and all the photos were available in a gallery on Facebook

Total number of participants: 692

Number of selected winning photos: 5