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Draw your way to…

Draw your way to…

SMART KID is a national educational campaign dedicated to children and their parents, traffic participants.

The company Fiat Automobili Srbija has recognized the problem they are facing on every day basis and has decided to create web site www.smartkid.rs as a unique educational platform. FAS sais: We want children to be active traffic participants, to help their parents to understand them better, to make them think and facilitate share of experience and advices.

Idea: confidence building for independant, safe traffic participation
Interactive game for kid and their parents
Mechanism: drag and drop given elements and draw your way to..... Pay attention to road, trafic signs, crossroads, danger, special landmarks along the route
Save, print and use it next time you go to school, friends house, supermarket, library....
Have a safe journy!